Last week I attended the NoVacancy Conference held at the ICC in Sydney. With an impressive show floor exhibiting innovative solutions to technology, design and distribution, it certainly had something for everyone. In particular, I was drawn to the range of expert speakers and panels presenting throughout the 2 day across a range of topics […]
The Power of Exceptional Customer Service in Venue Selection: Insights for Tourism Leaders
In the ever-evolving landscape of the tourism industry, customer service remains the cornerstone of success. As I find myself in the midst of choosing event locations and finalising arrangements for our upcoming Growth Intensives, the pivotal role of exceptional customer service becomes strikingly apparent. Let’s delve into this journey through venue selection, where the narrative […]
Maximising Productivity: A Guide for Busy Tourism Professionals in Fast-Paced Environments
Every moment counts, doesn’t it? Time isn’t growing on trees. We all only have 24 hours in a day. Time is a VERY precious resource. As a busy tourism professional working in a fast-paced environment, mastering the art of productivity is essential. Today, we’ll delve into three key strategies to help you make the most […]
Little Touches make a Big Difference
It was a simple green blanket. Not sure if it was the choice of green or the texture and warmth it exuded, however, I let out a very large sigh of relief and pleasure walking into this hotel room. In fact, there were many sighs of pleasure during this recent stay in regional NSW, because […]
5 Strategies to Address Staff Shortages and Improve Customer Experience
Tourism businesses are weighing up the situation, with seasonal impacts, domestic travellers now loving being back overseas, and our favoured international travellers not returning as quickly as we’d like. It’s easy to hesitate around staffing up, it’s likely that head counts are being reduced because the coming months aren’t what was predicted or hoped for. […]
The Power Duo: Enhancing Business with Customer Journey and Employee Experience
In the world of business, there are two indispensable elements that I am truly passionate about the Customer Journey and the Employee Experience. These two pillars work in harmony to foster engagement, retention, productivity, and overall satisfaction. Furthermore, they’re instrumental in identifying areas for improvement and uncovering untapped opportunities, which may require ongoing attention or […]
10 Reasons You Need to Map Your Customer’s Journey
In today’s competitive business landscape, understanding and enhancing the customer journey has become paramount, especially in the tourism industry. By delving into the intricacies of each touchpoint for your customers, we’ll explore the key benefits of having a customer journey map, shedding light on how it can optimise the customer experience, drive engagement, and provide […]
Unlocking Your Unique Selling Points: Standing Out in the Tourism World
In the realm of tourism, where competition is fierce and marketing is paramount, articulating your USPs (Unique Selling Points) has become a topic of great significance. Every business needs to identify what sets their product or service apart, what makes them special, and how they can be seen, heard, and noticed amidst the crowd. One […]
Is Expectation v Reality Letting Your Guest Experience Down?
This morning I caught up with one of my nearest and dearest who had ticked off a bucket list world tourism experience. As I’d not personally seen it and been there, I was living vicariously, as we can nowadays with the immediacy of social media, whatsapp and facetime etc. So in conversation as we were […]
Are You Caring For Your Casuals?
It’s no secret that motivation is an essential ingredient of success in any tourism business. But what motivates each of us is different, and this is especially true when it comes to our casual team members. In fact, research has shown that there are 6 human motivators that have an enormous impact on our behaviour […]