Tourism businesses are weighing up the situation, with seasonal impacts, domestic travellers now loving being back overseas, and our favoured international travellers not returning as quickly as we’d like. It’s easy to hesitate around staffing up, it’s likely that head counts are being reduced because the coming months aren’t what was predicted or hoped for. […]
The Power Duo: Enhancing Business with Customer Journey and Employee Experience
In the world of business, there are two indispensable elements that I am truly passionate about the Customer Journey and the Employee Experience. These two pillars work in harmony to foster engagement, retention, productivity, and overall satisfaction. Furthermore, they’re instrumental in identifying areas for improvement and uncovering untapped opportunities, which may require ongoing attention or […]
10 Reasons You Need to Map Your Customer’s Journey
In today’s competitive business landscape, understanding and enhancing the customer journey has become paramount, especially in the tourism industry. By delving into the intricacies of each touchpoint for your customers, we’ll explore the key benefits of having a customer journey map, shedding light on how it can optimise the customer experience, drive engagement, and provide […]
Unlocking Your Unique Selling Points: Standing Out in the Tourism World
In the realm of tourism, where competition is fierce and marketing is paramount, articulating your USPs (Unique Selling Points) has become a topic of great significance. Every business needs to identify what sets their product or service apart, what makes them special, and how they can be seen, heard, and noticed amidst the crowd. One […]
Is Expectation v Reality Letting Your Guest Experience Down?
This morning I caught up with one of my nearest and dearest who had ticked off a bucket list world tourism experience. As I’d not personally seen it and been there, I was living vicariously, as we can nowadays with the immediacy of social media, whatsapp and facetime etc. So in conversation as we were […]
Are You Caring For Your Casuals?
It’s no secret that motivation is an essential ingredient of success in any tourism business. But what motivates each of us is different, and this is especially true when it comes to our casual team members. In fact, research has shown that there are 6 human motivators that have an enormous impact on our behaviour […]
Learning to Delegate
Delegation doesn’t necessarily come naturally to everyone. If you had parental influence anything like mine, the mantras were “If a job’s worth doing, it’s worth doing well” and “If you want a job done well, do it yourself”. Yes literally, that’s what I grew up with. I watched my Dad, an amazingly hard working man, […]
Presupposing a Team’s Potential
One family holiday we decided to brave it and all go snorkelling. It seemed like a fairly mammoth effort getting everyone kitted out in wetsuits, snorkels and fins. In the back of my mind, I kept thinking it would just be easier to stay on the boat and enjoy the views and the sounds of […]
What Role do you Play?
I was chatting with a great leader the other day. They hold a senior executive role within a tourism business. He’s passionate, amazing with people, and with great technical skills. However… here’s the big BUT coming. He is SO caught up in the day-to-day that he can’t step away and be strategic, plan or focus […]
Activities to Improve Skill & Capability across the Tourism Team
What activities does your business undertake daily to improve the skill and capability of the team? By way of example – any of these; Team meetings Staff training Onboarding new starters Performance development Strategic planning session Constructive feedback conversations And there is so much more… Are you doing any of these today or something else? […]